The hour of code school wide challenge of “can we get every student to code for one hour” is a great starting point. This also gets the administration thinking about computer science because they realize they don’t have anyone teaching that. But if we get brave and kick the challenge up a notch we could change the very fabric of our school culture. You are asking “How do I kick it up a notch?” and "If I kick it up a notch may I still retain the right to subsequently kick out the jams?